Unified Analytics Dashboard
Consolidated reporting into a single workspace for product and revenue teams.
Senior UX Designer
1 product manager, 5 engineers, 1 data analyst
Figma, Amplitude, Dovetail
Multiple legacy dashboards with conflicting metrics
Cut reporting time by 40% and improved data trust.
Problem
Teams relied on disparate dashboards, leading to inconsistent narratives and duplicated reporting effort.
Constraints
Metrics definitions differed by team, and the data model required phased alignment.
Process
Audited dashboards, ran card sorts, and defined a shared measurement framework.
Solution
Designed a modular dashboard with a summary layer and drill-down views by persona.
Accessibility
Used accessible color palettes and data-table alternatives for charts.
Results
Stakeholders adopted a single dashboard and reduced reporting cycles by nearly half.
Learnings
Governance around metric definitions is essential for long-term adoption.